Over the past decade, my career path has taken me from fashion designer to start-up contributor to entrepreneur, where I built brands from the ground up and found myself captivated by the world beyond the product—by the story, the strategy, and the experience.

What started as instinctive curiosity evolved into a deep understanding of how brand identity and digital touchpoints come together to connect to an audience. As I pursue my next big opportunity, my positioning has become clear: creative strategy and brand marketing aren’t just a new chapter for me—they’re the place where all of my skills and passions finally align.

This portfolio is a reflection of that intersection between visual storytelling, thoughtful communication, and a desire to build brands that leave a lasting impression.

Below you can dive into all of my favorite projects. FUTUREWIFE, Chez Hannie, and Pot Luck are my entrepreneurial ventures in brand creation, Streamline was my first freelance brand design gig, and Floravere and Grover Rad are start-up DTC fashion brands where I was one of the first hires and therefore played a significant role in brand identity development.